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BORN THIS WAY

Cruelty-free, complexion-first makeup so natural-looking,
they'll think you woke up like this.

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Nude
All
Fair
Light
Medium
Tan
Deep
+ more
Born This Way Super Coverage Multi-Use Concealer
Flawless, Hydrating, Longwearing
$36.00
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Warm Beige
All
Fair
Light
Medium
Tan
Deep
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Born This Way Flawless Coverage Natural Finish Foundation
Undetectable Oil-Free Formula
$46.00
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NEW SHADE FINDER!

SALE
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Porcelain
All
Fair
Light
Medium
Tan
Deep
+ more
Born This Way Healthy Glow Skin Tint Foundation
SPF 30 UVA/UVB Protection
$42.00 $15.00
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MINI SIZE, MAX IMPACT

Born This Way Mini Eye Palettes

Modern nude shades inspired by the original Born This Way Natural Nudes Palette! Highly pigmented, perfectly packable & naturally beautiful