Dedicated to cruelty free beauty.
This oil-free, 24-hour matte foundation masterfully diffuses the line between makeup and skin. Our matte formula stays completely color true while covering imperfections to reveal shine-free naturally flawless skin. Lightweight wear and coverage so undetectable, they’ll think you were Born This Way.
Inspired by “I woke up like this” perfection, Too Faced Co-Founder and Chief Creative Officer Jerrod Blandino set out on a mission to create a longwearing matte foundation so undetectable and natural looking, you’ll have everyone thinking you were Born This Way!
Apply with fingertips, sponge, or foundation brush. Start at center of face and work outward. Apply more to achieve desired coverage. For areas of extreme redness or discoloration, stipple on additional coverage.
Born This Way Matte 24 Hour Undetectable Super Longwear Foundation (all shades) INGREDIENTS: Water\Aqua\Eau, Cyclopentasiloxane, Trimethylsiloxysilicate, Methyl Trimethicone, Butylene Glycol, PEG/PPG-18/18 Dimethicone, Magnesium Sulfate, Polyglyceryl-3 Diisostearate, Tribehenin, Phenyl Trimethicone, Silica, Sodium Hyaluronate, Tocopheryl Acetate, Cocos Nucifera (Coconut) Fruit Juice, Cocos Nucifera (Coconut) Liquid Endosperm, Rhododendron Ferrugineum Extract, Glycerin, Lecithin, Dimethicone, Methicone, Disodium Phosphate, Xanthan Gum, Propylene Carbonate, Disteardimonium Hectorite, Cellulose Gum, Laureth-7, Polymethylsilsesquioxane, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Sodium Dehydroacetate, Phenoxyethanol, [+/- Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499)]