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YOUR FRIEND IN TREND

Get ready with us! Learn the hottest social trends & rock the latest influencer-inspired looks

#MERMAIDCORE

Get the mermaid-inspired look with our Italian Spritz Palette

CHOCOLATE MASCARA

Formula You Love In A NEW Rich, Chocolate Shade

CLOUD CRUSH BLUSH

Buzz Worthy Blush That's Highly Pigmented & Cruelty Free

WATERPROOF MASCARA

The Volumizing, Thickening, & Lengthening Mascara

WELCOME

SARA ECHEAGARAY

FOLLOW HER @saraecheagaray

Too Faced X alice + olivia

BIG NEWS!

Too Faced BFF, Actress, and Creator Sara Echeagaray was appointed our first-ever Creative Director in Residence! This year, she’ll collaborate with us to bring her fresh perspective to social, campaigns, and creative. Welcome to the Too Faced family, Sara!

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TRENDING

makeup and models

#MERMAIDCORE

Get the mermaid-inspired look with our Italian Spritz Eye Shadow Palette!

FRESH & GLOWY

Glossy, glowy skin begins with hydrating formulas & a second-skin finish


FEATURED LOOK

CHERRY SYRUP LIPS

Finish Your Effortlessly Glam Look With A Juicy, Red Lip

Step 1
Apply Lip Liner in Lady Bold on perimeter of your lips

Step 2
Using a brush, buff out softly

Step 3
Fill in your lips with Lady Bold Lipstick in Lady Bold

Step 4
Top with Lip Injection Max Plump in Yummy Bear

Lady Bold
All
Nude
Pink
Coral
Berry
Red
+ more
Lady Bold Cream Lipstick
12 Creamy Rich Shades, 12-Hour Wear
$28.00
Add to Bag
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LIP PAIRINGS

Find your perfect lipstick & lip liner combo!

RED LIPSTICKS

Find your go-to red hue in every finish from matte to gloss!

TRY THESE LOOKS

LEARN FROM THE PROS

ITALIAN SPRITZ PALETTE

Transport Yourself To Lake Como With A Sparkling Fresh Eye Look

PINKER TIMES AHEAD

Get This Season's Hottest Look With Cutting-Edge Color & Feel-Good Vibes

CHOCOLATE EYES

Learn To Apply Velvety Mattes, Sugary Shimmers & Melted Metallics

SUNSET STRIPPED

Warm Up With A Palette Full Of Sun-Soaked, Effortlessly Glam Shades

BORN THIS WAY

How To Apply Foundaton & Concealer For A Flawless Finish

KITTY EYES

Create A Sexy Look With The Kitty Likes To Scratch Mini Palette

LET'S PLAY

Say “Game On” To Fun, Sexy Looks With The Let's Play Mini Palette

THAT'S MY JAM

Get Sweet Looks Created With The That’s My Jam Mini Palette

Whether you’re looking for that clean girl aesthetic or learning how to recreate the latest viral look from social media, Too Faced has everything you need to create trending looks worthy of sharing on your own socials.

The latest trend on social is cold makeup, and all you need to get the look is new Cloud Crush Blush from Too Faced! With so many shades to choose from, there’s a blendable, blurring blush perfect for creating that fresh outdoor winter look.

A flawless & glowing complexion is always on-trend, and there’s no better way to achieve it than Born This Way Ethereal Glow Illuminating Smoothing Concealer! This incredible skin-perfecting concealer wears for 24 hours, hydrates for 24 hours, and hides every imperfection.

Better Than Sex Mascara is always a fan favorite, but Better Than Sex Waterproof is having a moment on social! The award-winning, conditioning mascara is now trending because it keeps your lashes lengthened, lifted, and curled all day, and social media influencers are noticing.

No matter what look you love, even if it you’re a dedicated clean girl, smooth, hydrated & plump lips are always trending. Bestselling Lip Injection Extreme Lip Plumper is a fan favorite, with many calling it the best lip plumper they’ve ever tried. Those makeup trendsetters who love extra-plump lips swear by Lip Injection Maximum Plump Lip Plumping Gloss. Both offer instant plumping, instantly hydrated lips, and the plump lasts long term. In fact, plump, sexy lips will always be the newest trend!

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