Skip navigation and go to main content

NEW!

PINKER TIMES AHEAD

Catch Feelings for a Collection That's More Than Makeup...It's a Vibe.

LIMITED TIME ONLY

UP TO 50% OFF
SWEET TREATS

Save on our sweet sets, eye palettes and more! Satisfy your cravings.

valentine's day makeup kit

BE MINE?

Get a 5-piece Lover's Kit for Valentine's Day for just $144 $49!

makeup products

NEW Cloud Crush Blush

You'll crush on this Vegan and Cruelty Free velvety blush that wears like a dream!

UP TO 50% OFF

SWEET TREATS

YUMMY GUMMY SET

"This is an amazing gift set! Great quality and beautiful face & eye palette colors!"
- Jessica7186

LIP PLUMPER GLOSS

"I applied before leaving the house and never felt the need to re-apply."
-lovezaaxra

BAKE SHOPPE SET

"These are for you if you like to do your makeup on the go as they're small enough to all fit in your makeup bag." -ClaudiaKat

LET'S PLAY PALETTE

"This was part of my first order and I'm so OBSESSED! Smells like bubblegum and is so pigmented and pretty!" - Ashlie

WE'VE GOT YOU COVERED 

VALENTINE'S DAY GIFT GUIDE

GALENTINE

SPECIAL SOMEONE

TREAT YOURSELF

KITS & SETS

Cheek Popper Blushing Highlighter
Clouds

CHEEK POPPER BLUSHING HIGHLIGHTER

Transform your makeup with a glossy, wet-look, next-gen topper that’s the icing on any blush

Virtual Try On
VIRTUAL TRY-ON
Use virtual try-on & find your new favorite products
CHAT WITH US

Talk to an expert & get your questions answered!

DONATE AT CHECKOUT

Help save the lives of dogs and cats in America's shelters! Donate at checkout*.

TOP