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Happily Ever After

Luxurious On-Trend Bridal Looks From Our Wedding Shop!

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NATURAL BRIDE

GET THE LOOK

NATURAL BRIDE

Achieve an effortless Natural Bride look in 10 simple steps.

STEP 1: Use Born This Way The Natural Nudes Eye Shadow Palette & apply shade Nude to crease & outer eye area.

STEP 2: Create an eye shadow wing using shade Truffle.

STEP 3: Apply Sugared Chestnut underneath eyes.

STEP 4: Apply Your shade of Born This Way Natural Finish Foundation on entire face. (Haven’t found your perfect match yet? Try our Shade Finder!)

STEP 5: Use Born This Way Super Cover Concealer to spot conceal & cover dark circles.

STEP 6: Apply Killer Liner in Black to tightline your upper eyelid, then apply shade Espresso to bottom waterline.

STEP 7: Apply Chocolate Soleil Matte Bronzer to add depth & warmth to face.

STEP 8: Apply Cloud Crush Blush in Velvet Crush and Moon Crush Highligher in Summer Moon on high points of cheekbones.

STEP 9: Apply Lip Injection Extreme Lip Shaper in Puffy Nude, then apply Lip Injection Power Plumping Lip Gloss in Soulmate.

STEP 10: Apply 3 generous coats of Better Than Sex Waterproof Mascara to top and bottom lashes.

Pro Tip! Finish with Makeup Insurance Setting Spray to lock down your look for 18+ hours.

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BLUSHING BRIDE

GET THE LOOK

BLUSHING BRIDE

Be a Blushing Bride in a Few Easy Steps!

STEP 1: Use Born This Way The Natural Nudes Eye Shadow Palette & apply shades Petal & Seashell to crease & outer eye area.

STEP 2: Create an eye shadow wing using shade Truffle.

STEP 3: Apply Nude underneath eyes.

STEP 4: Using the Maple Syrup Pancakes Eye Shadow Palette, apply shade Sleepin' In on lids.

STEP 5: Apply Killer Liner in Espresso to tightline your upper eyelid.

STEP 6: Use Better Than Sex Liquid Eyeliner in Chocolate on upper lash line.

STEP 7: Apply Your shade of Born This Way Natural Finish Foundation on entire face. (Haven’t found your perfect match yet? Try our Shade Finder!)

STEP 8: Use Born This Way Super Cover Concealer to spot conceal & cover dark circles.

STEP 9: Apply Chocolate Soleil Matte Bronzer to add depth & warmth to face.

STEP 10: Apply Cloud Crush Blush in Candy Clouds on high points of cheekbones.

STEP 11: Use Moon Crush Highlighter to add glow on top of blush & on high points of face.

STEP 12: Apply 3 generous coats of Better Than Sex Mascara in Chocolate to top & bottom lashes.

STEP 13: Apply Lip Injection Extreme Lip Shaper in Post-Op Pink, then apply Lip Injection Power Plumping Lip Gloss in Just A Girl.

Pro Tip! Finish with Makeup Insurance Setting Spray to lock down your look for 18+ hours.

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BOLD BRIDE

GET THE LOOK

BOLD BRIDE

Go Bold on Your Wedding Day in Makeup That Keeps All Eyes on You!

STEP 1: Use Born This Way The Natural Nudes Eye Shadow Palette & apply shades Nude on crease & lid, Cocoa on crease, lid, lower lash line, and Shimmering Pearl on inner lid & inner corner.

STEP 2: Apply Killer Liner in Espresso to tightline your upper eyelid.

STEP 3: Use Better Than Sex Liquid Eyeliner in Chocolate on upper lash line.

STEP 4: Apply Your shade of Born This Way Natural Finish Foundation on entire face. (Haven’t found your perfect match yet? Try our Shade Finder!)

STEP 5: Use Born This Way Super Cover Concealer to spot conceal & cover dark circles.

STEP 6: Apply Chocolate Soleil Matte Bronzer to add depth & warmth to face.

STEP 7: Apply Cloud Crush Blush in Golden Hour on high points of cheekbones.

STEP 8: Line lips with Lip Injection Extreme Lip Shaper in Puffy Nude, then apply Cocoa Bold Lipstick in Chocolate Strawberry. Top with Lip Injection Power Plumping Lip Gloss in Wifey For Lifey.

STEP 9: Apply 3 generous coats of Better Than Sex Waterproof Mascara to top and bottom lashes.

Pro Tip! Finish with Makeup Insurance Setting Spray to lock down your look for 18+ hours.

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GLOWING GUEST

Wedding Guest Look

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GLOWING GUEST

Be a beautiful bridesmaid or a gorgeous guest!

STEP 1: Prime skin with Hangover Replenishing Face Primer.

STEP 2: Apply Your shade of Born This Way Natural Finish Foundation on entire face. (Haven’t found your perfect match yet? Try our Shade Finder!)

STEP 3: Set with Born This Way Loose Setting Powder.

STEP 4: Apply Cloud Crush Blush on high points of cheekbones.

STEP 5: Create eye looks from natural to dramatic with the Born This Way The Natural Nudes Eye Shadow Palette.

STEP 6: Line eyes with Killer Liner.

STEP 7: Apply 3 generous coats of Better Than Sex Waterproof Mascara to top and bottom lashes.

STEP 8: Line lips with Lip Injection Extreme Lip Shaper, then apply Lip Injection Maximum Plump Gloss.

Pro Tip! Finish with Makeup Insurance Setting Spray to lock down your look for 18+ hours.

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SERVICES YOU’LL LOVE

Virtual Try On

VIRTUAL TRY-ON

Use virtual try-on & find your new favorite products!

FIND YOUR SHADE

Find your perfect foundation & concealer matches

Foundation Comparison

COMPARE FOUNDATIONS

Explore our foundations & find your perfect match

Concealer Comparison

EXPLORE CONCEALERS

Compare concealers & find your right coverage

BESTSELLERS

BETTER THAN SEX

A Mind-Blowing Collection Of Mascaras, Lash Primer & Liquid Eyeliners

BORN THIS WAY

Infused With Skin-Loving Ingredients For Flawless Undetectable Coverage

LIP INJECTION

Treat Yourself To Plump, Juicy Lips & Outrageous Volume

CLOUD CRUSH BLUSH

A Vegan-Friendly Blurring Blush That's Cruelty-Free

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LEARN FROM THE PROS

COSMIC CRUSH

Looks Full Of Futuristic Finishes & Cosmic Color

COMPLEXION REGIMENS

The Perfect Product Pairings For Every Finish

HEALTHY GLOW

How To Apply SPF 30 Foundation For All-Day Hydration & Wear

BORN THIS WAY

How To Apply Foundaton & Concealer For A Flawless Finish

CHOCOLATE EYES

Learn To Apply Velvety Mattes, Sugary Shimmers & Melted Metallics

SUNSET STRIPPED

Warm Up With A Palette Full Of Sun-Soaked, Effortlessly Glam Shades

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