Born This Way Foundation

Details

Born This Way Foundation Born This Way Foundation
$39.00

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Additional Information

Details
  • Medium-to-full, undetectable coverage
  • Oil-free
  • Coconut Water helps delicately replenish skin's moisture levels without over hydrating
  • Infused with the resilient Alpine Rose to brighten the skin's appearance and promote elasticity
  • Hyaluronic Acid provides long-lasting, skin-balancing hydration for a smoother, more youthful appearance

Our Inspiration Inspired by “I woke up like this” perfection, Too Faced Co-Founder and Chief Creative Officer Jerrod Blandino set out on a mission to create a foundation so undetectable, you can go ahead and lie with beautifully natural coverage that will have everyone thinking you were Born This Way!

How it works

Apply with fingertips, sponge, or Retractable Kabuki Brush and retract until bristles are dense. Start at the center of the face and work outward. Apply more to achieve desired coverage.

Ingredients

INGREDIENTS: Water/Aqua/Eau, Cyclopentasiloxane, Glycerin, Aluminum Starch Octenylsuccinate, Isododecane, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Dimethicone, 1,2-Hexanediol, Alcohol, BHT, Butylene Glycol, Caprylyl Glycol, Cocos Nucifera (Coconut) Water/Cocos Nucifera Water, Diphenyl Dimethicone, Disteardimonium Hectorite, Ethylhexyl Methoxycinnamate, Ethylhexyl Palmitate, Hexylene Glycol, Lecithin, Magnesium Sulfate, Phenoxyethanol, Pistacia Lentiscus (Mastic) Gum/Pistacia Lentiscus Gum, Polysilicone-11, Potassium Sorbate, Propylene Carbonate, Rhododendron Ferrugineum Extract, Silica Dimethyl Silylate, Sodium Hyaluronate, Tetrahexyldecyl Ascorbate, Tetrasodium EDTA, Tribehenin, Triethoxycaprylylsilane, Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).

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  • $32.00
    (327 reviews)
  • sold-out

Show Us How You Own It

REVIEW SNAPSHOT®

by PowerReviews
Born This Way Foundation
 
4.5

(based on 3222 reviews)

Ratings Distribution

  • 5 Stars

     

    (2387)

  • 4 Stars

     

    (454)

  • 3 Stars

     

    (151)

  • 2 Stars

     

    (104)

  • 1 Stars

     

    (126)

88%

of respondents would recommend this to a friend.

Reviewed by 3222 customers

Displaying reviews 1-10

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5.0

Amazing Foundation !!!

By 

from New Jersey

Comments about Born This Way Foundation:

I've been searching for the right foundation since my skin is starting to age and very dry .. without looking I'm wearing makeup !! Tried this foundation and fell in love !! It is by far the best foundation I have ever tried !! It makes your skin look like skin !! Great coverage .. but flawless finish !!
I also use the Prime and Poreless Primer !! My new Holy Grail !!! Definitely try it !!!

  • Age:
  • 55-65
 
5.0

Born This Way Foundation £29

By 

from N/A

Comments about Born This Way Foundation:

I love this foundation. I'm in the shade Warm Nude.
I love this product because:
.Medium-to-full undetectable
coverage
.Oil-free
.Hydrating
.Long wearing for 12 hours
.Photo friendly/No flashback
.Non-comedogenic
.Coconut water to aid in
delicately replenishing skin's
moisture levels
.Alpine Rose to empower
skin's health and resilience
.Hyaluronic filling spheres for a smoother,more youthful appearance.
Thank you Too Faced. X

  • Eye Color:
  • Blue
 
5.0

Very pleased with the shade match

By 

from MA

Comments about Born This Way Foundation:

I have tried more than 10 foundations from drugstore to high end, Born This Way in Pearl is the only one that I am 100% pleased with the shade match and finish. (I am fair with very little pink tone and even less yellow tone) The formula is also quite nice for usual 8h wearing if with a good primer. Although I feel Peach Perfect in better with longer lasting powder and better price.

  • Age:
  • 25-34

(1 of 5 customers found this review helpful)

 
1.0

Worst product ever wanted to love and never leave!

By 

from Manchester, GB

Comments about Born This Way Foundation:

I've been dying to get this since October and I finally managed to get my hands on it 2 days ago. I was so excited and so was my mum and so we were going to this fun fair and we tried it... EWwww I didn't expect this it says really good things about it and says that it doesn't become oily all day that's a LIE! It was so oily!

  • Age:
  • 13-18
  • Eye Color:
  • Brown

(1 of 1 customers found this review helpful)

 
5.0

Amazing

By 

from Michigan

Comments about Born This Way Foundation:

I tried this foundation after reading the reviews and I'm so impressed with this product as it covers your skin giving a flawless look. I will definitely buy this again and have purchased the setting powders and primer as well.

  • Age:
  • 45-54
  • Eye Color:
  • Brown

(1 of 5 customers found this review helpful)

 
1.0

Not impresse

By 

from Oakland, CA

Comments about Born This Way Foundation:

i decided to try out this foundation after someone recommended it to me. i could only use it for about a week because it was making my face extremely oily & i started to breakout all over. it only looked good right after applying.. a few minutes later i looked like a disco ball- and don't even get me started on how it looked at the end of the day.. After returning the foundation i have now forked over about 4x the original amount i paid for the product just trying to repair my skin. i would say this product MIGHT work for people with very dry, dehydrated skin. Normal, combo, and oily skins need not apply! Only giving Born This Way 1 star because i appreciated the wide variety of shades. Never again.. -_-

  • Age:
  • 25-34
  • Eye Color:
  • Brown

(4 of 4 customers found this review helpful)

 
5.0

The best foundation I've used so far!

By 

from Warsaw, Poland

Comments about Born This Way Foundation:

It looks natural and makes my skin look much smoother. Stay on all day long. I only use mineral powder with it because it doesn't even need additional touch ups. The coverage is solid, I don't even need much concealer anymore. I have an oily skin so I am always careful with foundations as they easily make my skin condition even worse but this one works really good. I would recommend applying it with a brush rather than a sponge as I noticed that effect is better that way. It's far superior to many more expensive foundations that I tried before.

  • Age:
  • 19-24

(11 of 11 customers found this review helpful)

 
5.0

Fantastic!

By 

from Birmingham UK

Comments about Born This Way Foundation:

I always thought too faced was aimed at a younger generation rather than a more mature person like me, but after I bought a blusher and bronzer I was hooked, I decided to try this foundation and wow it's just the best (and there's been quite a few over the years) I will never use anything else now.

  • Age:
  • 45-54
  • Eye Color:
  • Blue

(5 of 5 customers found this review helpful)

 
5.0

lightweight, Great Coverage!

By 

from Houston,TX

Comments about Born This Way Foundation:

Almost ran out of the first one so I ordered another one last week and got it today. I have tried a few other brands because I can never find one that lasts long and not oily. When I ordered liquid matte lipsticks from TooFaced, I got to try Born this way foundation samples. Tried it and loved it so I have been sticking to it.

  • Age:
  • 25-34
  • Eye Color:
  • Brown

(21 of 21 customers found this review helpful)

 
5.0

In Shock!

By 

from Grand Rapids, MI

Comments about Born This Way Foundation:

I have combination skin, acne prone, large pores... I used this for the first time as a sample that came with a previous purchase, and was BLOWN AWAY by how flawless this made me look. I have NEVER had a makeup actually make my skin look healthy. It covered and essentially erased all of my flaws.
Having had acne and having been embarrassed of my skin since I was 8 years old, I had given up on the idea that I could ever look "flawless". This foundation did that for me, for the first time in my life- and I actually teared up.
For someone with so many insecurities surrounding the condition of my skin, this product was able to give me something priceless. Confidence. I cannot thank you enough for making such a stellar product.

  • Age:
  • 25-34
  • Eye Color:
  • Blue

Displaying reviews 1-10

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