Born This Way Foundation

Details

Born This Way Foundation Born This Way Foundation
$39.00

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Additional Information

This oil-free foundation masterfully diffuses the line between makeup and skin for the perfect naturally flawless finish and coverage so undetectable, they’ll think you were Born This Way!

Details
  • Medium-to-full, undetectable coverage
  • Oil-free
  • Coconut Water helps delicately replenish skin's moisture levels without over hydrating
  • Infused with the resilient Alpine Rose to brighten the skin's appearance and promote elasticity
  • Hyaluronic Acid provides long-lasting, skin-balancing hydration for a smoother, more youthful appearance

Formulated without Gluten and Parabens

Our Inspiration Inspired by “I woke up like this” perfection, Too Faced Co-Founder and Chief Creative Officer Jerrod Blandino set out on a mission to create a foundation so undetectable, you can go ahead and lie with beautifully natural coverage that will have everyone thinking you were Born This Way!

Long Lasting Long Lasting
How it works

Apply with fingertips, sponge, or Retractable Kabuki Brush and retract until bristles are dense. Start at the center of the face and work outward. Apply more to achieve desired coverage.

Ingredients

INGREDIENTS: Water/Aqua/Eau, Cyclopentasiloxane, Glycerin, Aluminum Starch Octenylsuccinate, Isododecane, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Dimethicone, 1,2-Hexanediol, Alcohol, BHT, Butylene Glycol, Caprylyl Glycol, Cocos Nucifera (Coconut) Water/Cocos Nucifera Water, Diphenyl Dimethicone, Disteardimonium Hectorite, Ethylhexyl Methoxycinnamate, Ethylhexyl Palmitate, Hexylene Glycol, Lecithin, Magnesium Sulfate, Phenoxyethanol, Pistacia Lentiscus (Mastic) Gum/Pistacia Lentiscus Gum, Polysilicone-11, Potassium Sorbate, Propylene Carbonate, Rhododendron Ferrugineum Extract, Silica Dimethyl Silylate, Sodium Hyaluronate, Tetrahexyldecyl Ascorbate, Tetrasodium EDTA, Tribehenin, Triethoxycaprylylsilane, Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).

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  • $32.00
    (331 reviews)

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REVIEW SNAPSHOT®

by PowerReviews
Born This Way Foundation
 
4.5

(based on 3249 reviews)

Ratings Distribution

  • 5 Stars

     

    (2404)

  • 4 Stars

     

    (455)

  • 3 Stars

     

    (157)

  • 2 Stars

     

    (105)

  • 1 Stars

     

    (128)

88%

of respondents would recommend this to a friend.

Reviewed by 3249 customers

Displaying reviews 1-10

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5.0

Perfect Product

By 

from Los Angeles

Comments about Born This Way Foundation:

Only foundation I'll ever use. Indeed my favorite product and foundation . It does not cause me break outs nor does it over dry my skin . If anything it helps me keep it healthier. That is a product worth buying.

  • Age:
  • 13-18
  • Eye Color:
  • Brown

(0 of 1 customers found this review helpful)

 
3.0

i wanted to love it BUT...

By 

from uk

Comments about Born This Way Foundation:

I wanted this to be my go to foundation as i love this brand so much, i put it on was such a good match to my skin and went on easy with my blender, but after wearing it for a few hours it started flaking off and going patchy, when i got home i took it off and it made me break out in spots, i was so disappointed

  • Age:
  • 35-44
  • Eye Color:
  • Brown

(1 of 1 customers found this review helpful)

 
5.0

Holy grail!!

By 

from Los Angeles

Comments about Born This Way Foundation:

I have dry skin so I am always using a dewy spray, oil primer, and water based concealer. Let me tell you, I am obsessed with how healthy my skin looked with this foundation!! I have been super sick the first couple of days using it and it played so well with all my complexion products! After blowing my nose a bunch of times it barely transferred, my pores are far less visible than my other go to foundation (and I did not use a poreless primer or change anything for large pore concerns nor do I even use a setting powder). Again this review is based on dry skin and combining the foundation with aqua concealer, oil primer, and dewy spray. I am just so happy I can stop experimenting with foundations now because I am buying this every single time. Another added bonus is that this product is vegan friendly I couldn't be any happier! Too faced please don't ever discontinue this product

  • Age:
  • 25-34
  • Eye Color:
  • Brown

(1 of 1 customers found this review helpful)

 
5.0

BEST FOUNDATION

By 

from Emporia, KS

Comments about Born This Way Foundation:

This makes my skin looks like a baby's butt. Literally I look like I'm 9 again. I was skeptical because you could fry chicken with the amount of oil my face makes and this is a luminous foundation, but so far it's the ONLY foundation that does not make me look fairy and that does not separate on the oiliest part of my face, which is my nose. Every other foundation ends up separating on my nose, no matter what primer I use or no matter how much I bake. The coverage on this foundation is more medium but you can definitely build it to full. I will continue to buy this foundation and the shade range is awesome

  • Age:
  • 19-24
  • Eye Color:
  • Brown

(1 of 5 customers found this review helpful)

 
1.0

Major disappointment

By 

from Anaheim, CA

Comments about Born This Way Foundation:

I loved this product the first time I bought it. But I don't know if the formula was changed or what happened because after using this new bottle, I ended up with a rash/ major breakout all over my face. I'm so disappointed because I loved how it applied and looked. Has anyone else had this problem or familiar with what ingredient may cause the breakout? I'm wondering if it's the coconut water?

  • Age:
  • 25-34
  • Eye Color:
  • Brown

(2 of 2 customers found this review helpful)

 
5.0

I am in LOVE!

By 

from Knoxville, TN

Comments about Born This Way Foundation:

This is my very favorite foundation! It applies easy and has amazing coverage! The color is always perfect!

  • Age:
  • 45-54
  • Eye Color:
  • Green

(3 of 5 customers found this review helpful)

 
3.0

Unfortunate

By 

from Huntsville, AL

Comments about Born This Way Foundation:

I like the foundation, but I feel as if there aren't enough shades. I bought warm beige and it ended up being about 2 to 3 shades too dark. I've tried several shades within my range in-store, and there just isn't a color that matches me perfectly. Also, you need a primer with this foundation. Don't skip that step. Seriously.

  • Age:
  • 25-34
  • Eye Color:
  • Brown
 
5.0

AMAZING PRODUCT

By 

from Arlington Texas

Comments about Born This Way Foundation:

I LOVE THIS FOUNDATION DO MUCH. SO FULL COVERAGE. I LOVE THIS BRAND SO MUCH

  • Age:
  • 13-18
  • Eye Color:
  • Brown

(2 of 2 customers found this review helpful)

 
5.0

I've never been able to achieve this skin finish, LOVE it!

By 

from St. Louis, MO

Comments about Born This Way Foundation:

This is definitely not a holy grail" foundation. My complexion is awful, I have too much acne and redness and wasn't able to cover it with this. The red spots were toned down but they are still very obvious. I have never found a foundation that matches my skin tone (being half Filipino, half Caucasian) or even comes close, and I thought this was a near perfect match when I tested it in the store, but when I tried it at home it was a lot more yellow/peach than I saw before and I was very disappointed. However, this has the most beautiful finish and I can honestly say that even with the tone mismatch and redness peeking through, this is the best my skin has ever looked. Every foundation I've ever used has looked patchy, clung to my dry/rough spots, or just for whatever reason looked super obvious and emphasized all the blemishes and spots that I don't want emphasized, ESPECIALLY in natural sunlight. When I got in my car and looked in my mirror my jaw dropped, I was so happy to see that I had a smooth, satin, almost "pearly" finish that I have NEVER been able to achieve before. It isn't a "dewy" finish but it's not totally matte. It has a radiance but not in an oily or shiny way. Basically it achieves what I would normally use highlighter for, but in the most natural looking way possible.

If you have olive skin or green undertones you will probably not be able to find your perfect shade in this product, and it is not the fullest coverage I've seen but it is buildable. It has a beautiful, natural finish that will make your skin actually look like healthy, glowing skin, not paint.

  • Age:
  • 19-24
  • Eye Color:
  • Brown

(2 of 2 customers found this review helpful)

 
5.0

Hands on Review "I'M IN LOVE"

By 

from Nashville Tn

Comments about Born This Way Foundation:

So a friend recently bought me several Too Faced items , BORN THIS WAY FOUNDATION in LIGHT MEDIUM WITH NEUTRAL UNDERTONES. I have to say I'm hooked! I have large pores that I hate and every other Foundation I have used made my pores more visable, and my face either looked too oily , or cakie. Then I received this magical bottle and it has changed my life , my pores are not visable and the texture of my skin is flawless . It's very light weight . And goes on smoothly with a Foundation Brush, or Beauty Blender . This product out shines the competition by x10.

  • Age:
  • 35-44
  • Eye Color:
  • Brown

Displaying reviews 1-10

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