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Your perfect match in Ethereal Light Concealer is Milkshake
SHAKE WELL BEFORE USE.
This nourishing serum foundation with 24-hour wear masterfully diffuses the line between makeup and skin while offering refreshing hydration and SPF 30 protection for healthy, glowing skin.
Our color-true formula conceals imperfections with sheer, buildable coverage that feels weightless on skin, leaving you with a soft-focus ethereal glow so healthy and natural, they’ll think you were Born This Way.
SHAKE WELL BEFORE USE.
STEP 1: Squeeze a small amount onto clean fingertips.
STEP 2: Massage fingers together.
STEP 3: Sweep from the center of the face, blending out and up, repeat as needed.
STEP 4: Blend foundation down the neck.
To build coverage, press and pat additional foundation into areas of need.
STEP 1: Squeeze a small amount onto back of hand.
STEP 2: Dip damp sponge and apply onto clean skin prepped for makeup application.
STEP 1: Squeeze a small amount onto back of hand.
STEP 2: Evenly coat bristles with foundation.
STEP 3: Buff and stipple onto clean skin prepped for makeup application.
STEP 1: Squeeze two drops of foundation onto clean fingertips. Massage fingertips together.
STEP 2: Apply all over face.
STEP 3: Apply Born This Way Ethereal Light Concealer to areas of need. Blend with fingertips for a skin-like finish.
COMPLETE YOUR LOOK
GET THE LOOK
How To Apply: Healthy Glow
A foundation with SPF 30 protection, all-day hydration & all-day wear—it’s makeup that works like skincare!
STEP 1: Shake the Born This Way Healthy Glow Skin Tint Foundation bottle vigorously
STEP 2: Feel free to use your fingers to apply
STEP 3: If you want more coverage in any particular area, try a stippling technique using your finger to tap back and forth
STEP 4: After the initial application, use a brush or sponge to blend evenly
STEP 5: Using your fingers, tap in Born This Way Ethereal Light Concealer under eyes to brighten & conceal
An entire cruelty-free complexion collection infused with skin-loving ingredients. Perfect your complexion with flawless undetectable coverage.
WATCH NOW
NEW! Healthy Glow Skin Tint Foundation
Broad-Spectrum SPF 30 UVA/UVB Protection & 24-Hour Longwear
GET THE LOOK
Medium-Buildable for Natural-Looking Coverage
Ethereal Light Concealer
24-Hour Wear, Waterproof, Sweat & Humidity-Resistant, Non-Creasing, Delivers Immediate & All-Day Moisture!
Born This Way Ethereal Light Concealer
This buttery, serum-light concealer effortlessly glides on skin to camouflage and cover imperfections for 24 hours
Introducing Born This Way Matte
Feel confident in a longwearing, life-proof matte so undetectable, they’ll think you were Born This Way
Conceal, Contour, Highlight, and Retouch
With Global Beauty Director Elyse!
NEW! BORN THIS WAY
Healthy Glow Skin Tint
BORN THIS WAY
Original Foundation
BORN THIS WAY
Matte Foundation
FINISH:
Soft-Focus Ethereal Glow
COVERAGE:
Medium - Buildable
BENEFITS:
24-Hour Longwear, Broad Spectrum SPF 30, All Day Hydration
KEY INGREDIENTS:
Hyaluronic Acid, Coconut Water, Alpine Rose + Apple, Lentil, Watermelon and Litchi
FINISH:
Natural
COVERAGE:
Medium - Full
BENEFITS:
Longwearing, Hydrating, Oil-Free, Photo-Friendly
KEY INGREDIENTS:
Hyaluronic Acid, Coconut Water, Alpine Rose
FINISH:
Natural Matte
COVERAGE:
Medium - Full
BENEFITS:
24-Hour Longwear, Oil-Controlling, Waterproof
KEY INGREDIENTS:
Hyaluronic Acid, Coconut Water, Alpine Rose