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KISSING JUICY TINT Long-lasting color in your fave juicy scents!
RIBBON WRAPPED LASH MASCARA Wrap your lashes in EXTREME length
QUICKIE QUEEN The easiest eye shadow you’ve ever used!
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AS SEEN ON SOCIAL Get Ready With Us! Learn The Hottest Trends & Looks
NEW LIMITED DROP Lip Injection Lip Blush: pH-Activated Color For The Perfect Pink!
TUBING MASCARA Try the #tubingmascara EXTREME LENGTH trend with Ribbon Wrapped Lash Mascara!
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Mascara
Better Than Sex Mascara For The Sexiest, Most Defined Lashes Possible
Concealer
Born This Way Super Coverage Concealer Conceal, Contour, Highlight & Retouch
Blush
Cloud Crush Blush Buildable, Blendable, Cloud-Like Kiss of Color
Lip Gloss
Shop All Bestsellers Mascara, Concealer, Blush & More
New
KISSING JUICY TINT Long-lasting color in your fave juicy scents!
RIBBON WRAPPED LASH MASCARA Wrap your lashes in EXTREME length
QUICKIE QUEEN The easiest eye shadow you’ve ever used!
JUST DROPPED
Kissing Juicy Tint
Ribbon Wrapped Lash Mascara
Quickie Queen Eye Shadow Stick
Bronzing Stick - NEW SHADES!
Lip Injection Plumping Clicks
Shop All New
Face
Makeup
Foundation
Concealer
Blush
Bronzer & Contour
Highlighters
Setting Spray & Powder
Travel Size
Shop All Makeup
Skincare
Primers
Serums & Moisturizers
Shop All Skincare
By Collection
Born This Way
Chocolate Soleil
Insurance Collection
Hangover Skincare
Vegan-Friendly
More Fun
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Complexion Regimens
No-Makeup Look
Glowy Skin
Foundation Guide
Concealer Guide
Bronzer Guide
Primer Guide
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Eyes
RIBBON WRAPPED LASH MASCARA Wrap Your Lashes In EXTREME Length
By Category
Eye Shadow Palettes
Mascara
Lash Primer
Mini Eye Shadow Palettes
Eyeliner
Brows
Travel Size
Shop All Eyes
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Better Than Sex
Born This Way
Insurance Collection
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Vegan-Friendly
More Fun
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NEW! KISSING JUICY TINT Long-lasting color in your fave juicy scents!
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Online Exclusives
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Value Sets
Shop All
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Wedding
Just Because
Thank You
Birthday
Shop All
SHOP BY SCENT
Chocolate
Sweet
Fresh & Floral
Fruity
Shop All
Trends
AS SEEN ON SOCIAL Get Ready With Us! Learn The Hottest Trends & Looks
NEW LIMITED DROP Lip Injection Lip Blush: pH-Activated Color For The Perfect Pink!
TUBING MASCARA Try the #tubingmascara EXTREME LENGTH trend with Ribbon Wrapped Lash Mascara!
MORE FUN
Fantasy Factory - Lip Blush
Bridal Shop
#BabyPinkBlush
#ChocolateMakeup
#90sMakeup
#PopPrincess
#BerryKiss
Lip Pairings
Travel Size
Services
VIRTUAL TRY-ON See It. Try It. Love It.
GET THE LOOK Learn Our Best Tips & Tricks From The Pros
COMPARISON GUIDES
Foundations
Concealers
Mascaras
Lip Plumpers
Lip Liners
Brows
Primers
MORE FUN
Live Beauty Chat
Shade Finder
Valentine's Gift Finder
Lip Pairings
Get The Look
Virtual Try-On
Ingredient Glossary
Gift Wrap
About Us
Offers
Ribbon Wrapped Art Contest Enter to Win $10,000!
FREE SHIPPING With $50+ Orders!
Sale
SALE Stock Up & Save!
Offers
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United States

TREND ALERT

Pretty In Prep

Shop #TRENDING Preppy makeup essentials to solidify your spot as Queen Bee before school starts!

Better Than Sex Volumizing Mascara Better Than Sex Volumizing Mascara
Chocolate
+ -
+ more
Better Than Sex Volumizing Mascara
$29.00 $21.75 at checkout!
$29.00
Add to Bag
Shop Now
Better Than Sex Easy Glide Waterproof Liquid Eyeliner Better Than Sex Easy Glide Waterproof Liquid Eyeliner
Chocolate
+ -
+ more
Better Than Sex Easy Glide Waterproof Liquid Eyeliner
$26.00 $19.50 at checkout!
$26.00
Add to Bag
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Cloud Crush Blurring Blush Cloud Crush Blurring Blush
Velvet Crush
All
SALE!
+ -
+ more
Cloud Crush Blurring Blush
$31.00 $21.70 at checkout!
$31.00
Add to Bag
Shop Now
TRY IT ON
25% OFF AT CHECKOUT!
Lip Injection Maximum Plump Extra Strength Hydrating Lip Plumper Gloss Lip Injection Maximum Plump Extra Strength Hydrating Lip Plumper Gloss
Original
+ -
+ more
Lip Injection Maximum Plump Extra Strength Hydrating Lip Plumper Gloss
$33.00 $24.75 at checkout!
$33.00
Add to Bag
Shop Now
25% OFF AT CHECKOUT!
Fluff & Hold Laminating Brow Wax Fluff & Hold Laminating Brow Wax
Fluff & Hold Laminating Brow Wax
$26.00 $19.50 at checkout!
$26.00
Add to Bag
Shop Now
TRY IT ON
25% OFF AT CHECKOUT!
Better Than Sex Waterproof Mascara Better Than Sex Waterproof Mascara
Better Than Sex Waterproof Mascara
$29.00 $21.75 at checkout!
$29.00
Add to Bag
Shop Now
25% OFF AT CHECKOUT!
Travel Size Hangover 3-in-1 Primer & Setting Spray Travel Size Hangover 3-in-1 Primer & Setting Spray
Travel Size Hangover 3-in-1 Primer & Setting Spray
$20.00 $15.00 at checkout!
$20.00
Add to Bag
Shop Now

KITS & SETS

Everyday value deals!

SHOP VALUE SETS
YOUR FRIEND IN TREND

GET READY WITH US

TUBING MASCARA

Try the #tubingmascara trend with
Ribbon Wrapped Lash!

SHOP THE LOOK

BABY PINK BLUSH

Everyone loves the #babypinkblush look
—is it your perfect match?

SHOP THE LOOK

CHOCOLATE MAKEUP

Cocoa-Inspired Look From The Brand That
Practically Invented Chocolate Makeup!

SHOP THE LOOK

90S MAKEUP

Pack Your Bags For A Nostalgia
Trip, 90s Makeup Is Trending!

SHOP THE LOOK

POP PRINCESS

Show Us Your Take On This
Y2K-Inspired Sparkly Look!

SHOP THE LOOK

BERRY KISS

Show Us Your Take On This
Berry Juicy Trend!

SHOP THE LOOK

APPLETINI

Show Us Your Take On This Vibrant, Apple-Inspired Trend!

SHOP THE LOOK

RED DELICIOUS

Show Us Your Take On This Vibrant, Apple-Inspired Trend!

SHOP THE LOOK

FRENCH GIRL FLUSH

Get The Just-Kissed Look With Multi-Use Lady Bold Lipstick!

SHOP THE LOOK

COCOA BEACH BRONZE

Show Us Your Take On This Sun-Kissed Look!

SHOP THE LOOK

TAUPE SMOKE

Show Us Your Take On This Smokey Eye Look!

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