NO-MAKEUP MAKEUP

It’s easy to achieve an “I woke up like this” look in a few simple steps! Start with a flawless complexion. Try dabbing on a hydrating, natural coverage foundation like Born This Way Original Foundation, focusing only on areas that need a little extra coverage. You can set your foundation with Born This Way Setting Powder, or try skipping the powder and setting your touch of foundation with Makeup Insurance Setting Spray, it’ll help lock in your natural look all day.

“No makeup makeup” doesn’t actually mean “no makeup,” it means applying your cosmetics in such a natural-looking way, people won’t notice you’re wearing makeup at all, they’ll just think you’re naturally flawless. The secret here is in the application.

If you’re looking for natural makeup or even a no-makeup bridal look, try skipping tools like foundation brushes in favor of your fingertips. Brushes are awesome, but they tend to lay down more makeup than fingers alone.

Try using your fingertips to dot your matching shade of Born This Way Natural Finish Foundation on blemishes or areas of discoloration. This kind of spot coverage lets your real skin shine through while allowing you to achieve complexion perfection at the same time.

Rock the model off duty look with eye shadow shades that enhance your natural beauty. For a no-makeup eye shadow look, choose 1 or 2 natural-looking eye shadow shades, or try a neutral-shade eye shadow palette that harmonizes with your skin tone. Avoid bright jewel tones or heavy sparkle shadow shades--while they’re 100% gorgeous, they are more high-glam than subtle. The Born This Way Natural Nudes Palette is a great place to start, or if you’re looking for a warmer natural look, try the Born This Way Natural Nudes Mini Eye Shadow Palette in Warm Ember Nudes.

Use a fluffy brush and a light touch, or try using your clean fingertip to gently dab a neutral shade on your eyelid, then blend for a look that’s all you.

Achieving barely there beauty is easy, and it’s a great way to embrace who you are with confidence.

It’s true that makeup CAN make you feel more confident, because when you look the way you want, you feel better inside and out, all the more reason to put your freshest face forward, not cover it up.

To do that, take advantage of some handy tools available.

Find a foundation that truly matches your skin tone and color. Too Faced has a Foundation Finder that helps match you so your foundation always looks totally natural, not masky.

Find a lipstick that looks so natural, you can put it on without a mirror. It’s easy (and fun, and free) to try on dozens of shades with our amazing Virtual Try-On Tool from the comfort of your own phone camera.

Hydrated, healthy-looking skin is also key. Keep lips hydrated with a lip balm or gloss that offers long-term moisture. And don’t be afraid to add a little plump to your lips! Plumping lip glosses are a natural-looking upgrade you can use every day.