FREE SHIPPING with $50+ order! Learn More
25% OFF SITEWIDE!* SHOP NOW
Get 3 FREE GIFTS with $85 purchase! SHOP NOW
FREE SHIPPING with $50+ order! Learn More
25% OFF SITEWIDE!* SHOP NOW
Get 3 FREE GIFTS with $85 purchase! SHOP NOW
BORN THIS WAY MATTE FOUNDATION
Discover the 24-hour flawless, shine-free finish of your dreams with Born This Way Matte Foundation, then perfect your look with Born This Way Super Coverage Concealer!
STEP-BY-STEP
STEP 1: Apply your shade of Born This Way Matte Foundation using fingers, brush or a sponge/blender. Use more or less based on desired coverage. (Haven’t found your perfect match yet? Try our Shade Finder!)
STEP 2: Highlight & brighten with Born This Way Super Coverage Concealer 1 or 2 shades lighter than your natural skin tone
STEP 3: Apply sparingly under eyes, on forehead, nose, chin & jawline, then blend out with a brush, or use your fingers to gently blend under eyes
STEP 4: If you choose, contour with Born This Way Super Coverage Concealer 3 shades deeper than your natural skin tone. Apply under cheekbones, under jawline, on chin, nose & forehead
STEP 5: Set makeup by pressing Born This Way Ethereal Setting Powder evenly on skin with a powder brush or puff