Shadow Insurance Primer


Shadow Insurance Primer Shadow Insurance Primer

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Shadow Insurance Primer

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Additional Information

Featherweight eye primer that locks down shadows for 24 hours of crease-proof, budge-proof, waterproof wear and true color payoff.

  • Unique binders lock down eye shadow pigments for amazingly long wear
  • Crease-proof, fade-proof, waterproof wear for up to 24 hours
  • Grabs pigment and intensifies eye shadow color
  • Neutralizes any lid discoloration
  • Needle-nose applicator for no-waste, precise dispensing

Formulated without Gluten and Parabens

How it works

Using your finger tip, gently apply a very thin layer to clean, dry lids (less is more!). The size of a raindrop covers both lids.

TF Tip: Use Shadow Insurance to lock down brow color.


INGREDIENTS: Isododecane, Talc, Mica, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Polyethylene, Triethylhexanoin, Trihydroxystearin, Isopropyl Lanolate, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, Propylene Carbonate,PEG-40 Stearate, Tocopherol, Water/Aqua/Eau, Phenoxyethanol, Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163), Iron Oxides(CI 77492, CI 77491, CI 77499)

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My favorite primer


Makes my shadow look great all day without feathering, looking crepey, or fading.

Mission Viejo


eyeshadows best friend


help to keep by eyes looking great all day

New York




I will never go without this primer! I apply my eye shadow at 6:30am and when I return home after 7pm it looks exactly the same. I love it!



Not for sensitive eyes!


I decided to try this as I'd used Urban Decay primer potion for a while prior and wanted something I thought might enhance my eyeshadow colours a little more. After reading several reviews about how great this one appeared to be, I thought it was a no-brainer. I also have a Too Faced eyeshadow palette which I adore and the colours are fantastic, no irritation or anything. Unfortunately though, this wasn't as good as I'd hoped. I applied it to both eyelids and instantly realised it was incredibly thin. This worried me a little because I wanted something a little thicker to make my eyeshadow pop, but I stuck with it... Until my eyelids started to feel like they were on fire. Within two minutes of applying, I had to remove the primer completely. I tried again a few more times in the following days, but it only became more irritating on my skin and left my eyes sore and itchy. I won't be trying this product again (but I'll always be back for more eyeshadow!) This is just a warning for anyone with sensitive skin and/or eyes!



Amazing producto


I love it, my eye shadows stay ín place for like 24 hours

Tulare ca


Best ever


Out of all the eye shadow primers I have tried . This one is truly my favorite. Soft light and not one crease on my lid in sight!!!



No fallout


The product is great. Works well and goes on easily.

Albany, NY


Not as good as I thought


I bought this hearing soooo many good things about it. For some reason I put a thin layer like the bottle says and it seriously creases before I even leave the house it seems like. Has anyone else had this problem? I'm sad I really wanted to love this product.



Amazing product


I love how great it works last all day

Darlington, SC


Not for my old sensitive eyes


I'm sure this works well for many people. I am 49, have lots of soft, deep wrinkles, very sensitive eye area, and I can't usually wear any Too Faced Born This Way or foundations, so I should have known this wouldn't be for me. It deepens the wrinkles, won't apply smoothly, and makes me feel like I have heavy, crusted eyelids! Will be passing along to a friend who will get good use from it.

Gladstone, OR

Shadow Insurance 2016

4.7 942