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NATURAL FINISH FOUNDATION New & Improved! 24 Hour Wear + Hydration
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WHIPPED CLOUD CRUSH A Cloud-Like Kiss of Color for Lips AND Cheeks!
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LIP INJECTION MAXIMUM PLUMP 8 New Shades & Finishes!
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Born This Way Natural Finish Foundation
Cloud Crush Whipped Lip & Cheek Color
Lip Injection Maximum Plump - NEW SHADES!
Kissing Jelly Lip Oil Gloss - NEW SHADES!
Kissing Juicy Tint
Ribbon Wrapped Lash Mascara
Quickie Queen Eye Shadow Stick
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BETTER THAN SEX MASCARA For The Sexiest, Most Defined Lashes Possible
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LIP INJECTION
MAXIMUM PLUMP Extra Strength Hydrating Lip Plumper Gloss
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New
NATURAL FINISH FOUNDATION New & Improved! 24 Hour Wear + Hydration
SHOP NOW
WHIPPED CLOUD CRUSH A Cloud-Like Kiss of Color for Lips AND Cheeks!
SHOP NOW
LIP INJECTION MAXIMUM PLUMP 8 New Shades & Finishes!
SHOP NOW
JUST DROPPED
Born This Way Natural Finish Foundation
Cloud Crush Whipped Lip & Cheek Color
Lip Injection Maximum Plump - NEW SHADES!
Kissing Jelly Lip Oil Gloss - NEW SHADES!
Kissing Juicy Tint
Ribbon Wrapped Lash Mascara
Quickie Queen Eye Shadow Stick
Shop New Arrivals
Bestsellers
Mascara
BETTER THAN SEX MASCARA For The Sexiest, Most Defined Lashes Possible
SHOP NOW
Concealer
SUPER COVERAGE CONCEALER Conceal, Contour, Highlight & Retouch
SHOP NOW
Blush
LIP INJECTION
MAXIMUM PLUMP Extra Strength Hydrating Lip Plumper Gloss
SHOP NOW
Lip Gloss
SHOP ALL BESTSELLERS Mascara, Concealer, Blush & More
SHOP NOW
Face
NATURAL FINISH FOUNDATION New & Improved! 24 Hour Wear + Hydration
SHOP NOW
BY CATEGORY
Foundation
Concealer
Blush
Bronzer & Contour
Highlighters
Setting Spray & Powder
Primers
Shop All Face
TOOLS
Shade Finder
Virtual Try-On
Comparison Guides
Eyes
RIBBON WRAPPED LASH Wrap Your Lashes In EXTREME Length
SHOP NOW
By Category
Eye Shadow
Mascara
Eyeliner
Brows
Shop All Eyes
TOOLS
Get The Look
Virtual Try-On
Comparison Guides
Lips
WHIPPED CLOUD CRUSH A Cloud-Like Kiss of Color for Lips AND Cheeks!
SHOP NOW
By Category
Lip Plumper
Lipstick
Lip Liners
Lip Gloss
Lip Balms
Shop All Lips
TOOLS
Lip Pairings
Virtual Try-On
Comparison Guides
Makeup
Gifts & Sets
VALUE KITS & SETS Give The Perfect Present, Every Time
SHOP NOW
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Under $30
Under $50
Value Sets
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Wedding
Just Because
Thank You
Birthday
Shop All
SHOP BY SCENT
Chocolate
Sweet
Fresh & Floral
Fruity
Shop All
Travel Size
Offers
Sale
SALE Stock Up & Save!
START SAVING
AFTERPAY Available at Checkout!
START SHOPPING
#TOOFACEDBFF We’re looking for makeup-obsessed creators!
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Offers
Sale
Value Sets
Afterpay
#TooFacedBFF
All Promotions
Discover
VIRTUAL TRY-ON See It. Try It. Love It.
TRY IT ON
GET THE LOOK Learn Our Best Tips & Tricks From The Pros
LEARN MORE
COMPARISON GUIDES
Foundations
Concealers
Mascaras
Lip Plumpers
Bronzers
Lipsticks
All Comparison Guides
TOOLS
Foundation Shade Finder
Virtual Try-On
Get The Look
Lip Pairings
Trends
Shop By Scent
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Ingredient Glossary
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Holiday 2025 Gift Guide
Holiday 2025 Gift Guide
GIFT GUIDE

LIMITED EDITION
VALUE SETS

Saving Big Always Leads
to a Happily Ever After!

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SURPRISE TREAT

MINI, BUT MAJOR

Snag a surprise mini when you spend $60

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Terms & Conditions

JUST DROPPED

LIP INJECTION MAXIMUM PLUMP

New color-drenched shades & finishes!

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LIMITED EDITION
Fairytale Crush: Blush & Highlighter Set Fairytale Crush: Blush & Highlighter Set
Fairytale Crush: Blush & Highlighter Set
$40.00
Add to Bag
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Lashes Ever After: Full Size Mascara Set Lashes Ever After: Full Size Mascara Set
Lashes Ever After: Full Size Mascara Set
$39.00
Add to Bag
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Life's A Fairytale Mini Eye Shadow Palette Life's A Fairytale Mini Eye Shadow Palette
Life's A Fairytale Mini Eye Shadow Palette
$29.00
Add to Bag
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Dream A Little Dream: Blush & Lip Gloss Set Dream A Little Dream: Blush & Lip Gloss Set
Dream A Little Dream: Blush & Lip Gloss Set
$40.00
Add to Bag
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Storybook Lashes: Travel Size Mascara Set Storybook Lashes: Travel Size Mascara Set
Storybook Lashes: Travel Size Mascara Set
$29.00
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Kissing Jelly Ornament Kissing Jelly Ornament
Kissing Jelly Ornament
$22.00
Add to Bag
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Cloud Crush Whipped Lip & Cheek Duo Cloud Crush Whipped Lip & Cheek Duo
Cloud Crush Whipped Lip & Cheek Duo
$42.00
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Pillow Balm Dream Duo Pillow Balm Dream Duo
Pillow Balm Dream Duo
$36.00
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Kissing Jelly Twice Upon A Time Kissing Jelly Twice Upon A Time
Kissing Jelly Twice Upon A Time
$29.00
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BRIDAL MAKEUP

Say “I Do” To The #BridalMakeup
Trend For Your Big Day!

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JELLY + JUICY

Try Kissing Jelly Lip Oil Gloss &
Kissing Juicy Tint Together!

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TUBING MASCARA

Try The #TubingMascara Trend With
Ribbon Wrapped Lash!

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BABY PINK BLUSH

Everyone Loves The #BabyPinkBlush Look
— Is It Your Perfect Match?

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CHOCOLATE MAKEUP

Cocoa-Inspired Look From The Brand That
Practically Invented Chocolate Makeup!

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90S MAKEUP

Pack Your Bags For A Nostalgia
Trip, 90s Makeup Is Trending!

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POP PRINCESS

Show Us Your Take On This
Y2K-Inspired Sparkly Look!

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BERRY KISS

Show Us Your Take On This
Berry Juicy Trend!

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FRENCH GIRL FLUSH

Get The Just-Kissed Look With
Multi-Use Lady Bold Lipstick!

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COCOA BEACH BRONZE

Show Us Your Take On
This Sun-Kissed Look!

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TAUPE SMOKE

Show Us Your Take On
This Smokey Eye Look!

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