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Born This Way Super Coverage Multi-Use Concealer

NET WT. 0.45 OZ. / 13.5 mL
$36.00
Nude
All
Fair
Light
Medium
Tan
Deep
+ more
Very Light with Rosy Undertones
Details
HOW TO
Ingredients
WHAT IT IS

Conceal, contour, highlight, and retouch with this super perfecting, natural finish concealer/makeup hybrid. The ultimate multi-use formula for a modern and hydrated photo-ready complexion.

Fully-loaded pigments provide maximum coverage with an undetectable finish for a look so flawless, they’ll think you were Born This Way.

Super Coverage is clinically tested to boost moisture instantly by 52%

OUR INSPIRATION

Inspired by the need for a versatile, natural-looking concealer, Born This Way Super Coverage flawlessly hides every imperfection with a formula so weightless, hydrating, and nourishing, you’ll want to use it all over, not just on spots.

TELL ME MORE
  • Full coverage
  • Oil-free
  • Hydrating
  • Longwearing for 12 hours
  • Photo friendly/No flashback
  • Non-comedogenic
  • Multi-use formula conceals, contours, highlights, and retouches
  • Coconut water to aid in delicately replenishing skin’s moisture levels
  • Alpine Rose to help empower skin’s health and resilience
  • Hyaluronic acid for a smoother, more youthful appearance
  • Vegan

To retouch/conceal under eyes & hide hyperpigmentation: Place a dot directly on area of discoloration and blend with fingers, concealer brush, or sponge in a pressing (stippling) motion until flawless.

To conceal blemishes:

STEP 1: Place a dot on blemish for precision coverage and tap to blend.

STEP 2: Use edge or tip of applicator to sculpt with a fine line for precision highlighting and contouring.

STEP 3: Use flat side of doe foot for full delivery.

CONTOUR: Choose neutral to cool-toned shades 3 tones darker than skin tone to create a believable shadow and shape.

HIGHTLIGHT: Choose a shade 2-3 shades lighter than your natural skin tone and in your same undertone.

Ingredients: Water\Aqua\Eau, Cyclopentasiloxane, Butylene Glycol Dicaprylate/Dicaprate, Isoamyl Laurate, Triethylhexanoin, Trimethylsiloxysilicate, Cetyl Peg/Ppg-10/1 Dimethicone, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Methyl Trimethicone, Dimethicone, Glycerin, Butylene Glycol, Disteardimonium Hectorite, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Sodium Hyaluronate, Cocos Nucifera (Coconut) Liquid Endosperm, Cocos Nucifera (Coconut) Fruit Juice, Rhododendron Ferrugineum Extract, Dimethicone/Vinyl Dimethicone Crosspolymer, Silica, Sodium Chloride, Triethoxycaprylylsilane, 1,2-Hexanediol, Caprylyl Glycol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Titanium Dioxide (Ci 77891)]

Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.

BORN THIS WAY

SUPER COVERAGE CONCEALER

REASONS TO LOVE
• Longwearing for 12 Hours
• Multi-Use (Conceal, Highlight, Contour, & Retouch)
• Photo Friendly/No Flashback

3 MINUTES TO FLAWLESS!

Check Out Our NEW Interactive Foundation Finder Quiz!

BORN THIS WAY

Cruelty-free, complexion-first makeup so natural-looking, they'll think you woke up like this.

SUPER COVERAGE

SETTING POWDER

NATURAL FINISH

NATURAL NUDES

GET THE LOOK

Born This Way Matte Foundation

Discover the 24-hour flawless, shine-free finish of your dreams

STEP 1: Apply your shade of Born This Way Matte Foundation using fingers, brush or a sponge/blender. Use more or less based on desired coverage. (Try our Shade Finder!)

STEP 2: Highlight & brighten with Born This Way Super Coverage Concealer 1 or 2 shades lighter than your natural skin tone.

STEP 3: Apply sparingly under eyes, on forehead, nose, chin & jawline, then blend out with a brush, or use your fingers to gently blend under eyes.

STEP 4: If you choose, contour with Born This Way Super Coverage Concealer 3 shades deeper than your natural skin tone. Apply under cheekbones, under jawline, on chin, nose & forehead.

STEP 5: Set makeup by pressing Born This Way Ethereal Setting Powder evenly on skin with a powder brush or puff.

COMPARE PRODUCTS

CONCEALER GUIDE

BORN THIS WAY
Ethereal Light Concealer

BORN THIS WAY
Super Coverage Concealer

FINISH:

Luminous Natural

COVERAGE:

Medium - Buildable

BENEFITS:

Lightweight, Serum-Like Formula

24-Hour Wear

Brightens & Conceals Dark Circles

FINISH:

Natural

COVERAGE:

Full

BENEFITS:

Multi-Use Hydrating Formula

12-Hour Wear

Conceals, Contours & Highlights

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